Rising International**
**Trademark of Rising International

Rising International

Copyright Jeffrey Babener www.mlmlegal.com

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Founding Story
Rising International supports and promotes ownership of craft-based businesses by women in impoverished areas of developed nations, in effect, helping to put an end to poverty.

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Rising International offers the follow description of their company:

Rising promotes ownership of craft-based businesses by women in impoverished areas of developed nations, and, globally, in developing nations. Our focus is primarily on women in the highest risk situations such as those in refugee camps, those with HIV/AIDS, homeless women, displaced immigrants, former slaves, or those in war-torn regions.

By selling their handmade crafts, and sharing their life stories, impoverished women can reach out to the rest of the world …not for charity, but for a chance.

Some of the items Rising promotes are traditional crafts – like baskets made by grandmothers in Uganda who have lost their sons and daughters to AIDS. Some are new craft lines created for the Western market – like silk purses and (www.mlmlegal.com) scarves woven by widows in Cambodia.
Crafts are purchased directly from the artisans with the assistance of local and international non profits and nongovernmental organizations (NGO's). Organizations such as CARE International and The Peace Corps have been instrumental with making direct contact with the women's crafts groups.

The women's crafts are sold through Rising's home party network. This popular and successful model for selling is used by organizations such as Mary Kay, Pampered Chef and Southern Living. By hosting a Rising International home party, you can help impoverished women all over the world rise out of poverty.

To date, Rising has helped women and families in 45 countries move toward a more sustainable livelihood.
Rising International is fiscally sponsored by the ACTION Council of Monterey County, a 501(c)(3) non-profit organization.

The company is based out of Santa Cruz, California.

Impact on the Industry

Discussion of Products

Rising representatives promote and sell handicrafts made by the poorest women in the in world. The company offers homewares, jewelry, accessories, baskets and other items made by poor women around the globe.

Rising supports the following (www.mlmlegal.com) programs that are designed to fight poverty:
•  Poverty Reduction/Alleviation
•  Gender Equality
•  Sustainable Development
•  Health and Population
•  Education
•  Global Community
•  Equal Access to Technology
•  Women's Empowerment
•  Micro Lending

Discussion of Opportunity
At home parties, guests hear the life stories of the craft makers and their families. Guests often get to hear from a guest speaker from the area of the world where the crafts are made. Guest speakers talk about their personal lives and the daily life in the area of the world in which they are from.

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The company offers the following information regarding its opportunity:

A Rising Representative Conducts Presentation in Person

If there's a Rising Representative in your area (currently in the United States only), we will connect you with a Representative, and your Rep will work with you to host a successful Rising Party. Your Representative will bring samples of the crafts, Rising catalogs, etc to your home or office and conduct an in-person presentation for you and your party guests.

A Rising Representative Provides Phone Support

If we dont have a Rising Representative in your area yet, you can still help end poverty by hosting a Rising Catalog Party at your home or office. We will connect you with a Rising Representative to coach you by phone. Your Rising Representative will send you catalogs and presentation materials. All you need to do is take craft orders!

For additional information on becoming a representative, prospective representatives must contact the company through its website.

Discussion of Distributor Base and Sales Volume in U.S.

Company Website: http://www.risinginternational.com/


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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.