**Trademark of New Vision

New Vision USA, Inc.

Copyright Jeffrey Babener www.mlmlegal.com

Editor's Note:
Welcome to MLMLegal.Com Company Profiles at www.mlmlegal.com. Here you will find brief summaries of pertinent information about hundreds of MLM, Direct Selling, Direct Sales, Network Marketing and Party Plan Companies. As a general matter, the summary information is derived from Company published information, generally posted at Company websites, public information releases or posts at industry trade sites .*

Founding Story
The Boreyko family founded New Vision in 1995 with the mission to wage a war against debt and disease. New Vision is based in Arizona. BK Boreyko is the CEO of New Vision and another Company, Vemma.

His success in the industry came from growing up with parents (Ben and Dottie Boreyko) who were involved in (www.mlmlegal.com) network marketing. At age nine, he began helping his parents run their Amway business. At the age of eighteen, he developed his Amway Company to the PS Direct level. After 17 years with Amway, his parents sold the Executive Diamond Amway business and started distributing for Matol Botanical. At around this same time, BK left network marketing and entered into corporate America working as an advertiser executive for a Fortune 500 publishing company. During this time, he developed his skills in advertising, marketing, and promotional campaigns. Five years later he returned to network marketing.

After his parents passed away, he opened New Vision, which he introduced to his existing customers from Matol. He launched New Vision on March 20, 1995.

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In November 2004, BK launched Vemma.

Today, BK Boreyko and his two sisters Karen and Lauren own New Vision. The company is headquartered in Scottsdale, Arizona and is in a 25,000 square-foot building that includes a distribution center.

Impact on the Industry
Within a few months of launch, Success Magazine trumped New Vision on its unprecedented growth. After that, BK received the Ernst and Young Entrepreneur of the Year Award.  

New Vision supports many charitable organizations, including Habitat for Humanity, the Dream Center, Church on the Streets, United Way, the Rainforest Foundation, and the Dottie Boreyko Foundation. Total donations to these charities exceed $2.5 million dollars.  

Discussion of Products
New Vision has over 60 nutritional, personal care, weight management, and aromatherapy products. (www.mlmlegal.com) An estimated two million people that have tried New Vision’s products.

Discussion of Opportunity
New Vision’s compensation plan is called Vertical Payout™. It includes earning a percentage of New Vision’s Global volume and one-time bonuses that vary with each rank, starting at the Producer level.

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There are two ways to join with the Company. Option one: Those who sign up with the Company as Team Members enjoy products and approximately 25 percent off the suggested retail price. They also earn by promoting more people and earning referral income. They are also able to earn First Order Payout Bonus and Director Residual Bonus on the people that they recruit. Depending on their sales volume, they may also qualify to participate in the Global Bonus Pools.

Option Two: Those who sign up as Consumer Direct Participants can order products directly from New Vision and they can save 15 percent off the suggested retail price of products. Consumer Direct Participants orders will count just like a downline Member’s order. It will pay out the same bonuses as a Member’s order, and may pay out Consumer Retail Profit. Consumers do not earn bonuses; however, they can place a new Team Member or Consumer downline to an existing Consumer.

Representatives can also advance while earning commissions.

Thee representative becomes a New Vision Participant by simply signing a Team Member Application and Agreement Form or signing up online and purchasing a Welcome Kit with a free marketing website for just $14.95 annually. The website is free of charge for the first 30 days and will remain free of charge if they maintain an Autoship of 80 Points or more. If they do not have an Autoship of 80 Points or more, they may purchase the basic marketing
(www.mlmlegal.com) website for $4.95 per month.

All Participants are eligible to purchase New Vision's leading edge products at the Member price, saving up to 30% off the Suggested Retail price. Participants may sell products for profit and build an organization by sponsoring and enrolling new people.

The beginning step on the path to prosperity is the rank of Member. In order to be considered an "Active" Member who is qualified to earn bonuses, you must have at least 80 Personal Points for each month and an Autoship order on file for at least 80 points.
At the Member position, representatives enjoy the opportunity to fully participate in New Vision's Vertical Payout ™ Bonus Compensation Plan and now have a significant start to their own business.

To qualify for Member bonuses:

  • Be an Active Member (have at least an 80 point Autoship on file, have 80 Personal Points and 80 group points – your Personal Points count towards Group Points)
  • Have an Application on file or online (www.mlmlegal.com) sign up
  • No structure requirement

As an Active Member, representatives are eligible for the following:

  • Purchase New Vision products at Member prices, saving approximately 30% of the Suggested Retail Price
  • May sponsor and enroll individuals into their network organization
  • Vertical Payout ™ Bonus
    • They will earn Vertical Payout ™ Bonus on purchases generated by Team Members in the first level of their organization.
  • First Order Payout from people they enroll as a member or as a Consumer on their first order.
  • Consumer Retail Profits from the purchases of their CDPs
  • Entitled to sell New Vision products and profit from these sales

Discussion of Distributor Base and Sales Volume in U.S.
After ten years in business, New Vision reported over one billion dollars in total retail sales.  That same year, the company paid out nearly $400 (www.mlmlegal.com) million dollars to its consultants.  

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New Vision operates in the United States, Canada, Japan, Australia, New Zealand, the United Kingdom, Singapore, and Malaysia.  

Company website: http://www.newvision.com


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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.