** Trademark of Alphay

Copyright Jeffrey Babener

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Founding Story
Chairman Hui Chen founded Alphay in 2002 ( in China. Alphay is a biotechnology company that is a leader in medicinal mushrooms.

Impact on the Industry

Discussion of Products
Alphay offers three product lines; 1) nutritional supplements, 2) Miss Ying Signature Series Bedding Collection, and 3) Synergy Line. The nutritional products are oriented to serve the five elements of health.

Discussion of Opportunity
The company’s compensation plan is based on the five elements of success. Alphay’s 5 Elements of Success Plan is provided as follows:      


Retail Profits: You start earning with the first customer sale that you make.


Direct First Order Bonus: Income from the first sale of each Member you introduce.


Placement Team Bonus: Organizational simplicity - only two legs to build for short term income.


Unilevel Bonus: Growth in your team and sales base results in long term residual income.


Leadership Bonus: Nurturing and building your team leads to life time wealth creation.


Generational Bonus: Encourages team work and community building.

The highlights of the January 2014 compensation plan ( include:

  • Organizational simplicity - only two legs to build.

  • Ease and strength of short term income creation and steady, long term, life time residual income.

  • Encourages team work and community building.

  • New business builders - lucrative income opportunity that can last a life time.

  • Established leaders - Industry leading incentives with one of the highest pay out percentages in the industry.

  • Minimal qualifying requirements.

  • Combines only the most powerful weekly, monthly, and yearly income streams.

  • Easy to learn, easy to use state of the art, business building strategies.

For information on joining, one must contact the company.

Discussion of Distributor Base and Sales Volume in U.S.
In 2010, the company’s annual sales volume reached $100 million. The company operates in North America, Thailand, and Japan. The company has a five-year goal of developing ( new networks in 30 countries.

Company Website:


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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.