ForMor Internationl**
** trademark of ForMor International

ForMor International

Copyright Jeffrey Babener

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Founding Story
ForMor International was founded in 1996 by Stan Gross. The company is located in Conway, Arkansas.

Mr. Gross originally called the company Advanced Products, Inc. The company grew from a local company to a regional company with distributors primarily in Arkansas, Oklahoma, Tennessee, and North Carolina. By 1996, three of Stan’s four children were actively involved in the company operations.

Stan Goss was named the Chief Executive Officer, and Michael Goss, Stan son, was named President.

Within a few days of the company’s launch, it had spread all over the United States and into Canada. By the fall of 1997, ForMor International began to spread its message overseas by commencing shipping in Japan.

Impact on the Industry

Discussion of Products
ForMor International sells nutritional beverages such as the cardiococktail and jointcocktail. The products are sold to promote weight loss, cleanse the body, provide joint and bone health, and nourish the body.

Discussion of Opportunity
ForMor International offers the following compensation plan:

The company offers training and support through live events, online training through the company’s Media Center and through other distributors.

For additional information, one must contact the company.

Discussion of Distributor Base and Sales Volume in U.S.
With an expanding distributor force that spans over 40 countries, ForMor International offers a global business opportunity. ForMor International leads the industry with an actual commission ( payout of over 60% since 1996. They’ve paid out more than $35 million in commissions with several distributors earning in excess of $1 million.

Company Website:


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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.